When a high-volume, low-cost airline like Southwest Airlines extends routes into new areas of the country, the competition cannot afford to stand pat. The power Southwest Airlines has to instill fear within the competition of being undersold is called the “Southwest Effect” by USA Today. The competitors had been so shaken by Southwest’s brand new avenues into South Carolina that they dropped their own prices by thirty % or more – occasionally much more. Post resource – Southwest Airlines brings lower fares to South Carolina by Personal Money Store.
It is constantly cheaper with Southwest Airlines in town
Within an hour of announcing routes to destinations in South Carolina – Charleston and Greenville-Spartanburg – Southwest Airlines shook up the industry and forced competitors to offer cheaper air travel rates. Those planning to enjoy what the Palmetto State has to offer will be able to more effortlessly afford air travel now that the Southwest Effect has blown in like a warm southwesterly wind. According to Charleston’s The Post and Courier, “within an hour of Southwest Airlines’ revealing information of its service launching from Charleston International Airport next year, local airfares plunged to $59 each way to Southwest-bound destinations — but only after March 13.”
Travel companies hoping there could be more business
The Travel Management Group in Charleston’s John Powers commented on it. He said there will be a ton of savings because Southwest Airlines moved there. ”All major carriers cut their rates by at least thirty percent,” he explained. He then moved on. “And most slashed prices considerably more.” Southwest Airlines have been met by competitor flights which had to lower from $228 to $59.
After March 13, there are other accounts coming from ABC affiliate News 4 of Charleston that sound about the same. From Charleston to Chicago on a one way flight used to cost $219 however went down to $99. Even flights with stop-over’s, like one to New York City, went from $400 to $129 one-way. Travel industry experts expect that flights from Greenville-Spartanburg will start going down drastically too.
Data from
USA Today
travel.usatoday.com/flights/post/2010/10/southwest-effect-in-south-carolina/128388/1
ymptoms of the Southwest Effect consist of lower fares
youtube.com/watch?v=bMXNVUHmGU0
No comments:
Post a Comment