Facebook passes Google | The battle is on

Last week, more users typed www.facebook.com into their browser than www.google.com. Image from Flickr.

Last week, Facebook took a crown that Google has long held as its own: the most visited web site for the week. As reported by web traffic ranking service Hitwise on March 15, Facebook accounted for 7.07 percent of United States web traffic in the week ending March 13, while Google accounted for 7.03 percent. It may seem like a very minor difference, but in the battle of the web giants, the Google/Facebook rivalry has implications bigger than guaranteed payday loans.

How Facebook is catching up to Google

As reported on CNN.com, the most surprising thing about the report from Hitwise wasn't necessarily that Facebook overtook Google's visit statistics. It was, instead, that Facebook can claim 185 percent growth in traffic in just the past year, while Google's growth is pegged at 9 percent. This explosion in growth shows that more and more people are treating Facebook as a web destination - and the growth in games, applications and tools on Facebook helps account for this expansion of market share. ... click here to read the rest of the article titled "Facebook passes Google | The battle is on"