Thursday, February 17, 2011

Magic formula recipe for Coke reemerges in overlooked news column

The formulation for Coca-Cola is one of the most closely guarded trade secrets in the history of the United States. Yet the recipe for Coke was printed in a news story year’s back. The article the Coke recipe appeared in was featured in "This American Life," a public radio program. Coca-Cola denies the published recipe, which includes common ingredients available online, is authentic. Now there is no need to take out a payday cash advance loan to try and make the recipe.

How the secret Coke recipe was revealed

In 1886, the formulation for Coca-Cola was put together. An Atlanta doctor named John Pemberton came up with it. It has been reported that only two individuals who know how to mix the secret ingredient called “Merchandise 7X” are alive at any one time. However “This American Life” found what it said is the formula for Coca-Cola in an article published in the February 18, 1979, edition of the Atlanta Journal-Constitution. The hand written recipe for Coke was supposedly found by a columnist. This person said to have found it in a notebook that was passed down for generations by pharmacists. The article has a photo of a book open to a recipe which is referred to as a copy of Pemberton’s original formulation for Coca-Cola.

Learning to make Coke without cocaine in it

A recipe referred to as the original Coke formulation has turned up before. The designed original Coke recipe was put in a book called "For God, country and Coca-Cola" in 1993. It was written by journalist Mark Pendergrast. Coca-Cola has claimed that the recipe in Pendergrast's book differs from the formula used to make Coke. The executives might just be talking about the original recipe. The extract of coca leaves was required in it. The modern version of Coca-Cola uses “spent” coca leaves. The cocaine is extracted with the spent coca leaves. The cocaine extraction is not all that good. The cocaine alkaloids do not leave. Thus, today’s Coke contains trace amounts of cocaine.

Addicting part of Coke

When Dr. Pemberton formulated Coca-Cola extract, he took it to a local pharmacy, where it sold for five cents a glass. The "asymmetrical" flavors that have a ton of sugar and caffeine combined with sweet, sour, bitter and salty makes for an addictive Coke. Also, the pH level of the mixture is lowered with carbon dioxide under pressure, or carbonation, making it easier for the bloodstream to absorb the sugar and caffeine.

The alleged original Coke recipe:

Fluid extract of Coca 3 drams USP
Citric acid 3 oz
Caffeine 1 oz
Sugar 30 (it is unclear from the markings what quantity is required)
Water 2.5 gal
Lime juice 2 pints
Vanilla 1 oz
Caramel 1.5 oz or more to colour

7X flavour (use 2 oz of flavour to 5 gals syrup):
Alcohol 8 oz
Orange oil 20 drops
Lemon oil 30 drops
Nutmeg oil 10 drops
Coriander 5 drops
Neroli 10 drops
Cinnamon 10 drops

Articles cited

Today Show

bites.today.com/_news/2011/02/14/6051765-has-cokes-secret-recipe-been-uncovered?gt1=43001

This American Life

thisamericanlife.org/radio-archives/episode/427/original-recipe

Daily Mail

dailymail.co.uk/news/article-1356810/Is-Coca-Cola-recipe.html

Guru Focus

gurufocus.com/news.php?id=120119



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